John Maher, John McDougall, and Pavel Khaykin discuss the good and bad aspects of digital marketing in 2016. From tactics to tools, they cover lots of ground as they look toward a new year in 2017.
A round table discussion of the latest tools, and updates on what’s happening in the digital marketing and search engine optimization world.
Writer’s block is the bane of bloggers in every field. It can feel like an insurmountable obstacle, especially for new writers, but it doesn’t to have to be. John Maher and Ben Canner from McDougall Interactive share methods to get over writer’s block and get back to blogging effectively.
Generating useful, shareable blog topic ideas can often be challenging, especially for inexperienced writers. Ashley Drinkwater from McDougall Interactive shares lots of great tips on how to get started with blog topic ideas.
Analyzing your website’s competitors is a critical component of making your website the best it can be and ranking higher in Google. This podcast with John McDougall of McDougall Interactive will show you how to do competitive analysis and what tools you can use to leapfrog your competitors.
John McDougall explains keyword research, why it’s still an important part of internet marketing and search engine optimization, and he discusses specific tools to use for gathering keywords, and what to do with the keywords once you’ve found them.